As is the case in traditional business, the cryptocurrency marketplace is a dog-eat-dog competition where only the strong survive. Unfortuna...
As is the case in traditional business, the cryptocurrency marketplace is a dog-eat-dog competition where only the strong survive. Unfortunately, this creates hundreds of failed projects and millions of dollars in lost value. Can buyouts help transfer that value back into Bitcoin and other major market players?
The Benefits of Buyouts
Not every start-up business can find the success it needs to stay afloat, and even well-established companies go bankrupt. When this happens, buyouts from other companies may help salvage remaining assets for future use and provide many benefits. The same applies to the cryptocurrency space, as well.
For starters, sometimes a company has begun development on a very promising new product or piece of technology, only to have it languish away as the team dwindles and the well runs dry. If a larger business comes in and incorporates the new product or technology into its existing business model, both parties benefit — as does the consumer.
Likewise, some cryptocurrency projects have interesting ideas, but internal issues or a lack of funding prevents its dream from coming to fruition. If another blockchain company could buy out the failed project, the benefits would not be lost to the jungle that is the cryptocurrency marketplace.
Another advantage is the reduction of competition in a space which is supersaturated with the same ideas — and nowhere is this more prevalent than in the cryptocurrency space, where literally thousands of companies are vying for dominance in the same handful of categories. In this case, having a smaller company get bought out by a larger company provides the latter with advantages due to economies of scale, while nullifying the need for a price war and allowing more time and effort to go towards expansion.
Furthermore, successful buyouts do away with duplicate products and businesses offering essentially the same service — effectively cleaning up the clutter. Again, the cryptocurrency marketplace today is the very definition of clutter, especially once one ventures outside the 50 largest projects by market capitalization. Buyouts in cluttered environments, in turn, work to increase profits, as the dominant company is able to offer their products at better price points.
Can Buyouts Work in Crypto?
Buyouts aren’t really a thing in the cryptocurrency space — until now.
One company, in particular, is looking to clean up the clutter and revolutionize the way business is done in the blockchain marketplace. Called CoinJanitor, the project purportedly aims to reduce cryptocurrency market dilution and restore lost value to broader cryptocurrency economy by buying out dead coin holders, community members, and creators.
In essence, CoinJanitor offers everyone involved in a failed project the opportunity to join a successful project with a network effect that the projects they created or supported failed to achieve by implementing a subsequent systematic burn of the coins being bought out.
With a CoinJanitor buyout, everyone wins. Users receive the chance to get value back from the failed coins that can no longer be sold while joining a growing community. Project creators get the chance to help lead a newly created community and put their failed efforts to good use, while the cryptocurrency market as a whole benefits from both an effective culling and the transfer of otherwise-lost value into Bitcoin and other viable cryptocurrencies.
To learn more about CoinJanitor or participate in the upcoming ICO, check out the project’s official website here.
What do you think of buyouts in the cryptocurrency space? Do you think CoinJanitor can help clean up the mess that is the blockchain market? Let us know in the comments below!
Images courtesy of CoinJanitor, AdobeStock
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